Full-cycle digital agency since 2011
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117/6 Abay Ave, Almaty

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ArtBull - маркетинговое агентство в Алматы
ArtBull - Marketing agency

Web analytics in Aktau

We build a tracking system where every call, lead and deal is tied to its source. GA4, Yandex Metrica, Tag Manager, call tracking and CRM work together, and the manager gets one clear report.

Маркетинговое агентство ArtBull в Алматы

What end-to-end analytics gives businesses in Aktau:

The real cost per customer

We connect ad spend with leads and sales. Instead of the cost of a click, you see how much an inquiry and a deal cost in each channel.

Глубокой аналитики и стратегии - ArtBull

Contractor transparency

When data is stored in an independent system, the reports of an agency or marketer are easy to cross-check. The numbers in the ad account and the CRM no longer diverge.

Продуманного дизайна и структуры - ArtBull

Tracking of long deals

In B2B, the path from the first visit to signing a contract takes weeks. Linking the website with the CRM shows the customer's source even when the deal closes a month later.

Конверсии и постоянной оптимизации - ArtBull

ArtBull projects

Websites and online stores that we built and keep developing for clients.

LS Concept
LS Concept - mobile version
Construction
LS Concept

Multi-page website with a cost calculator quiz

Read the case study →View website →
Fin&Tax consulting
Fin&Tax consulting - mobile version
Finance
Fin&Tax consulting

Website from scratch and SEO for an accounting firm

Read the case study →
Gilanians
Gilanians - mobile version
Lawyers · Los Angeles
Gilanians

Website for a real estate attorney

Read the case study →View website →
ALEL AGRO
ALEL AGRO - mobile version
Agribusiness
ALEL AGRO

Multi-page website for a broiler meat producer

Read the case study →View website →
ADC Group
ADC Group - mobile version
Engineering design
ADC Group

Multi-page website for a construction design firm

Read the case study →View website →
Clean Lady
Clean Lady - mobile version
Cleaning
Clean Lady

Cleaning company website and Google Ads campaigns

Read the case study →View website →

How we set up analytics for Aktau companies

Funnel research

We figure out how customers get in touch, where requests are stored and which metrics the manager needs.

Counter audit

We check what is already installed on the site and look for data losses, duplicates and broken goals.

Tracking setup

We connect GA4, Metrica and Tag Manager, plus events for forms, calls, chats and payments.

End-to-end integration

We combine call tracking, CRM and ad account spend into one system.

Management dashboard

We build a report with the key metrics and teach the team to use it.

The cost of web analytics in Aktau

Тарифы: Разработка сайтов в Алматы - ArtBull

Lead tracking

from 50,000 KZT

Working counters and goals for every type of inquiry

Тарифы: Разработка сайтов в Алматы - ArtBull

End-to-end system

Price on request

Ads, calls, CRM and revenue in one report

Тарифы: Разработка сайтов в Алматы - ArtBull

Complex structure

Do you have branches, a sales team with long deals or several brands? Describe how your business is structured, and we'll design the analytics for it.

Why businesses grow with us instead of just getting another website

Because we look at digital from a business perspective: how many customers it brings, how easy it is to take the next step and what happens to the lead in the end.

We don't build websites just for show

First we figure out what it should do for the business A website is more than a pretty storefront. We plan the structure, offer and customer journey so visitors understand what you offer, why they should trust you and what to do next.

We don't leave marketing for later

We think about where your customers will come from right away SEO, ads, SMM and the website should work as one system. So we plan promotion during development instead of bolting marketing onto a finished website.

Fewer contractors, fewer headaches

Website, ads, SEO and SMM in one team You don't have to explain to one contractor why another got something wrong. We see the whole project and connect design, development and promotion into a single digital system.

We think about customers, not traffic

A visitor should take the next step Nice numbers in a report don't sell anything on their own. So we look deeper: how clear the offer is, where people drop off, what stops them from leaving a request and how to turn interest into an inquiry.

⚡ Speed

🎨 Design

🛠 Support

🚀 Promotion

🎯 Results

📱 SMM

🔒 Reliability

💡 Creativity

🤖 Automation

🔍 SEO

💻 Development

📊 Conversion

📈 Growth

🤝 Partnership

Order web analytics setup in Aktau

Web analytics setup in Aktau shows a business owner on the Caspian which ad sources bring buyers in summer and which in winter. Port freight forwarders, oil and gas contractors, hotels and travel agencies in the Mangystau Region face uneven demand, and without accurate tracking money goes into channels that don't pay off.

Why tracking every lead matters

At the height of the beach season the phone rings nonstop, and every channel looks profitable. From autumn there are fewer inquiries, and it's tempting to switch off ads entirely. It's better to rely on numbers: what a hotel booking or a signed contract cost, where the buyer came from, how many calls were missed. A web analytics system records these metrics by itself and keeps the history for planning next year.

How implementation works

The first step is to find out how people reach you: the website, a call, Instagram, WhatsApp, booking platforms. Next we audit the installed tags and fix errors. We deploy Google Tag Manager, connect GA4 and Yandex Metrica through it, and set up events for each contact method. Then we add dynamic phone numbers, CRM integration and import of spend from ad accounts. The final stage is a dashboard demonstration for your staff, after which reports update without manual exports.

  • bookings, leads and payments tied to their source;
  • recording of calls and messenger conversations;
  • a shared system of UTM tags for ads;
  • comparison of channels by cost per acquired customer;
  • accumulated statistics for seasonal planning.

Accurate data for ads

Conversions from Metrica are passed to Direct, deals from the CRM are uploaded to Google Ads as offline conversions, and automatic strategies learn from real sales instead of empty clicks. If you plan PPC advertising in Aktau, it makes sense to prepare the tracking system before launching campaigns.

Why choose ArtBull

The ArtBull agency has been launching advertising projects since 2011: over that time, more than 200 works and a team of 15+ specialists. We set up conversion tracking to the same standards as for our own campaigns, where every tenge spent has to be justified. No presence in Aktau is needed for this: we connect web analytics in Aktau remotely and sign the contract with ArtBull LLP.

We calculate the cost individually: it depends on the number of sites, ad platforms and integrations. A hotel or travel agency is often fine starting with inquiry tracking, and we connect the CRM integration as the second stage. Write on WhatsApp +7 702 449 70 79, and we'll discuss your task.

Let's discuss your project

Tell us what you want to launch, change or improve. We will understand the task, suggest a solution and help you go from idea to a finished digital project.

Бесплатная консультация по маркетингу от ArtBull

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Our clients

Rated 5.0 on 2GIS and Google

Google
5
33 reviews on Google Maps
Отзыв клиента об ArtBull в Google Картах
Отзыв клиента об ArtBull в Google Картах
Отзыв клиента об ArtBull в Google Картах

Frequently asked questions about web analytics in Aktau

How much does web analytics setup in Aktau cost?
From 50,000 ₸. We take into account the number of sites, ad platforms and integrations.
Will analytics help a seasonal business?
Yes, the system stores the history of leads and spend by channel, so the next season can be planned from actual numbers.
How does work with an Aktau company go?
Remotely: you give access to the site, CRM and ad accounts, we set up the system and hold an online report walkthrough with your team.
Are inquiries through WhatsApp and Instagram tracked?
Clicks to messengers are set up as events, and once the CRM is connected you can see which of these inquiries turned into sales.
Get a consultation on WhatsApp Telegram

We will reply as soon as possible

Or contact us directly -

+7 702 449 70 79