Remarketing and retargeting in Atyrau is a way to get back in touch with people who have already opened your website, read about your services or looked at prices but left without calling. Ads catch up with exactly them, and the budget is not wasted on a random crowd.
The economy of the Atyrau Region is tied to oil and gas, and around the large projects work service and contracting companies and suppliers of special machinery, equipment and workwear. In such deals the customer rarely decides in one visit: they collect proposals, approve them internally and return to the choice in a week or a month. If your company disappears from view during this period, the contract goes to whoever reminded them in time. Retargeting in Atyrau closes this gap: case studies, terms of cooperation and an invitation to a meeting are shown in turn while the customer matures toward negotiations.
Beyond B2B, remarketing in Atyrau works well in retail, construction, private medicine and education, where people also compare several options.
Remarketing in Atyrau: what the setup consists of
We start with a customer journey map: how many touches your niche needs, who takes part in the decision and what questions arise before a call. Channels are chosen to fit this map.
- we install the Meta pixel, Yandex Metrica, Google Analytics and a Google Tag Manager container;
- we mark key actions: viewing the price list, going to contacts, submitting a form;
- we build hot and warm segments and put existing customers into exclusions;
- we write a separate message for each segment: a case study, a review, an answer to an objection;
- we set a frequency cap so the ads do not annoy.
Audiences are replenished by new traffic, so bringing visitors back is convenient to combine with Yandex Direct in Atyrau or Google search campaigns.
What retargeting in Atyrau costs
The management price depends on the number of channels: one return channel costs 150,000 ₸ per month, up to 450,000 ₸ for coverage across all ad systems, and the middle plan for a long sales cycle costs 250,000 ₸. On Google Ads, a new customer gets $1600 from us as a gift. You pay for impressions to the ad systems directly, and the accounts are registered to your company. Website traffic suggests how much to budget for impressions: with high traffic, the lists for bringing visitors back are wider.
Why choose ArtBull
ArtBull has been running ads for businesses since 2011, 15+ specialists work on them, and Google Ads confirmed the agency's status as an official partner in Kazakhstan. The agency's head office is in Almaty, and we serve Atyrau customers remotely: video calls, WhatsApp, Telegram and an official contract with an LLP. On social networks, the audience is additionally caught up with by paid social advertising.
Send us your website address: we will calculate how many interested visitors the website loses and how remarketing in Atyrau will bring them back into the funnel.