117/6 Abay Ave, Almaty
We set up tracking where every call, request and sale is tied to its source. GA4, Yandex Metrica, Tag Manager, call tracking and CRM are combined into one system, and the manager sees a single clear report.
We connect ad spend to requests and sales. You see not the cost of a click, but how much an inquiry and a deal cost in each channel.
Data is stored in an independent system, so reports from agencies and marketers can be cross-checked. Numbers in the ad account and in the CRM no longer diverge.
In B2B, weeks pass between the first visit and the contract. Linking the site to the CRM preserves the customer's source even if the sale closes a month later.
Websites and online stores that we have built and continue to develop for clients.


Multi-page website with a cost calculator quiz
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Multi-page website for a broiler meat producer
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Multi-page website for a construction design firm
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Cleaning company website and Google Ads campaigns
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Online store for manhole covers, storm drains and precast concrete
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Online store for a metal container manufacturer
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Car battery online store with a battery finder
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Dietary supplement store with an easy-to-use catalog
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Sewing pattern store with online checkout
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CIS-wide ads and a website, revenue 5,890,000 KZT

More traffic and leads, revenue 3,200,000 KZT

Qualified leads and sales growth, revenue 5,200,000 KZT

Sales and customer growth, revenue 32,300,000 KZT

PPC ads and a website, revenue 22,800,000 KZT

More traffic and leads from PPC ads

Instagram SMM promotion

Instagram SMM promotion

Instagram SMM promotion

Instagram SMM promotion

Instagram SMM promotion

Instagram SMM promotion
We work out how customers reach you, where requests are stored and which metrics the manager needs.
We check the installed codes and look for data losses, duplicates and broken goals.
We connect GA4, Metrica and Tag Manager, plus events for forms, calls, chats and payments.
We combine call tracking, CRM and ad account spend into one system.
We build a report with the key figures and teach your team to use it.

Working counters and goals for every type of inquiry

Ads, calls, CRM and revenue in one report

Several branches, long deals in the sales department or several brands at once? Describe how your business is structured, and we will design analytics around it.
Because we look at digital from a business perspective: how many customers it brings, how easy it is to take the next step and what happens to the lead in the end.
First we figure out what it should do for the business A website is more than a pretty storefront. We plan the structure, offer and customer journey so visitors understand what you offer, why they should trust you and what to do next.
We think about where your customers will come from right away SEO, ads, SMM and the website should work as one system. So we plan promotion during development instead of bolting marketing onto a finished website.
Website, ads, SEO and SMM in one team You don't have to explain to one contractor why another got something wrong. We see the whole project and connect design, development and promotion into a single digital system.
A visitor should take the next step Nice numbers in a report don't sell anything on their own. So we look deeper: how clear the offer is, where people drop off, what stops them from leaving a request and how to turn interest into an inquiry.
⚡ Speed
🎨 Design
🛠 Support
🚀 Promotion
🎯 Results
📱 SMM
🔒 Reliability
💡 Creativity
🤖 Automation
🔍 SEO
💻 Development
📊 Conversion
📈 Growth
🤝 Partnership
Web analytics setup in Semey starts not with counters, but with a conversation about how the company makes money. For manufacturers, trading companies and training centers in the Abai Region, it is important to know which ad or post brought the person who eventually paid for an order or signed up for a course.
At the start we agree on terms. What counts as a request: a call longer than a minute, a completed form, a message in a messenger? At what point does a lead become a customer? Which three or four metrics does the director want to see every Monday? Without these answers, web analytics in Semey turns into a set of charts that cannot support any decision.
We check the site for old and duplicated tags, then rebuild everything in Google Tag Manager. We connect GA4 and Metrica, and create events for forms, phone clicks, WhatsApp and Telegram buttons, and on-site payment. For an extended setup we add dynamic call tracking, transfer of deals and revenue from the CRM, and cost import from ad platforms. For an online store we enable order and average check tracking. This way web analytics in Semey covers the site, the phone and messengers.
The same data fuels automated bidding strategies: goals are sent to Direct, offline conversions to Google Ads, and ads learn from purchases rather than random visits. If you plan to launch PPC advertising in Semey, it makes sense to set up web analytics in Semey first.
Why choose ArtBull. The agency from Almaty has worked since 2011, with more than 200 projects in its portfolio and over 15 specialists on the team. We judge advertising by sales and build analytics on the same logic. We formalize the work with a contract with the LLP, and we set up web analytics in Semey online: access handover, video meetings and report walkthroughs happen with no travel.
The price is calculated per project and depends on the number of sites, traffic sources and integrations. For a small company, web analytics in Semey can be limited to request tracking, and we add end-to-end tracking later. Message us on WhatsApp about how you currently count inquiries, and you will get a proposal.
Tell us what you want to launch, change or improve. We will understand the task, suggest a solution and help you go from idea to a finished digital project.