Yandex Direct in Semey brings people whose need is already formed: they type the name of a service into search and choose whom to call. Quite a few locals are used to Yandex and rarely open Google, so a company advertising in only one system willingly gives away part of its customers. ArtBull has been doing paid search since 2011, works with clients from Semey remotely and formalizes everything with an official contract.
Preparation starts with keywords and geo settings. Only users from Semey will see your ads, and queries like "jobs", "free" or "DIY" go straight into negative keywords. In the ad text we put the price, timeframe, address and a convenient contact channel. For stores with a catalog we connect product campaigns, and for companies that need to be recognized we launch banners in the Advertising Network and video.
Direct works best in tandem with Google: details on the page PPC advertising in Semey. If your current site converts ad traffic poorly, we will build a landing page as part of the website development in Semey service, and organic search visits will come from SEO services.
Why businesses in Semey choose ArtBull
1. An account in your name. We register the ad account to the client's company, and the numbers are open to you at any time.
2. Three clear plans. The management fee is fixed, and the money for clicks goes straight to Yandex from your account.
3. Google and Yandex under one team. If we run Google Ads in parallel, we compare the cost per lead in both systems and move budget to where a lead is cheaper.
4. We count leads. We judge the work by cost per lead; clicks are only an intermediate number for us.
Yandex Direct management in Semey starts from 150,000 ₸ per month. It is more effective to launch it together with Google Ads to reach users of both search engines. The first weeks go to training the auto strategy, after which the cost per lead levels out.
Campaign formats
- search by phrases with and without the city;
- Advertising Network: display ads on websites and in apps;
- retargeting for those who have already visited the site;
- product campaigns for online stores;
- display campaigns for awareness.
Reporting
In the first days of the month we send a summary of spend and leads. If a company has several business lines, we split them into separate campaigns so you can see the cost per lead for each.
Write to us, and we will estimate the budget and number of leads for launching Yandex Direct in Semey for free.