Full-cycle digital agency since 2011
Office address

117/6 Abay Ave, Almaty

We are online, message us
Call us daily: 9am-9pm
ArtBull - маркетинговое агентство в Алматы
ArtBull - Marketing agency

Web analytics in Almaty

We set up Google Analytics 4, Yandex Metrica, goals and call tracking and connect your ads to the CRM. You see which channel brings leads and sales, not just clicks, and stop paying for ads blindly.

Анатолий Марченко, основатель ArtBull

Analytics you can make decisions on, through:

Accurate lead tracking

We set up goals for forms, calls, WhatsApp clicks and purchases. Every inquiry is recorded in Google Analytics 4 and Yandex Metrica with its source.

Глубокой аналитики и стратегии - ArtBull

Linking ads and sales

We pass UTM tags and lead data to the CRM to see the path from click to payment. This makes it clear which campaign pays off and which one only spends the budget.

Продуманного дизайна и структуры - ArtBull

Clear reports

We build a dashboard with key figures: spend, leads, cost per lead and sales by channel. The manager sees the picture in a minute, without exports from five ad accounts.

Конверсии и постоянной оптимизации - ArtBull

Websites we have built and maintain

ArtBull client projects: websites and online stores we have built and promote.

LS Concept
LS Concept - mobile version
Construction
LS Concept

Multi-page website with a cost calculator quiz

Read the case study →View website →
Fin&Tax consulting
Fin&Tax consulting - mobile version
Finance
Fin&Tax consulting

Website from scratch and SEO for an accounting firm

Read the case study →
Gilanians
Gilanians - mobile version
Lawyers · Los Angeles
Gilanians

Website for a real estate attorney

Read the case study →View website →
ALEL AGRO
ALEL AGRO - mobile version
Agribusiness
ALEL AGRO

Multi-page website for a broiler meat producer

Read the case study →View website →
ADC Group
ADC Group - mobile version
Engineering design
ADC Group

Multi-page website for a construction design firm

Read the case study →View website →
Clean Lady
Clean Lady - mobile version
Cleaning
Clean Lady

Cleaning company website and Google Ads campaigns

Read the case study →View website →

How we set up web analytics - 5 steps

Audit of current analytics

We check which counters are installed, whether goals work, and whether there are duplicates or data loss.

Event map

We agree on which actions count as a lead and a sale and describe them for each channel.

Installation and setup

We install GA4 and Metrica via Google Tag Manager and set up goals, e-commerce and call tracking.

Integrations

We connect analytics to ad accounts and the CRM and send conversions back to the ad platforms.

Dashboard and testing

We build a report on leads and channels, test every event and hand over instructions.

Web analytics setup pricing

Тарифы: Разработка сайтов в Алматы - ArtBull

Basic analytics

from 50,000 /KZT

Counters and goals to see leads by source

Тарифы: Разработка сайтов в Алматы - ArtBull

End-to-end analytics

Price on request

The full chain from ad click to sale

Тарифы: Разработка сайтов в Алматы - ArtBull

Custom project

Several websites, offline sales or your own accounting system? Describe how your sales work, and we will propose an analytics setup for your task.

Why businesses grow with us instead of just getting another website

Because we look at digital from a business perspective: how many customers it brings, how easy it is to take the next step and what happens to the lead in the end.

We don't build websites just for show

First we figure out what it should do for the business A website is more than a pretty storefront. We plan the structure, offer and customer journey so visitors understand what you offer, why they should trust you and what to do next.

We don't leave marketing for later

We think about where your customers will come from right away SEO, ads, SMM and the website should work as one system. So we plan promotion during development instead of bolting marketing onto a finished website.

Fewer contractors, fewer headaches

Website, ads, SEO and SMM in one team You don't have to explain to one contractor why another got something wrong. We see the whole project and connect design, development and promotion into a single digital system.

We think about customers, not traffic

A visitor should take the next step Nice numbers in a report don't sell anything on their own. So we look deeper: how clear the offer is, where people drop off, what stops them from leaving a request and how to turn interest into an inquiry.

⚡ Speed

🎨 Design

🛠 Support

🚀 Promotion

🎯 Results

📱 SMM

🔒 Reliability

💡 Creativity

🤖 Automation

🔍 SEO

💻 Development

📊 Conversion

📈 Growth

🤝 Partnership

Order web analytics setup in Almaty

Web analytics setup in Almaty is needed by businesses that pay for ads and want to know which channel brings customers. A typical situation: the ad accounts show plenty of clicks, managers complain about a shortage of leads, and the numbers in Metrica and the CRM don't match. Without correct counters, the argument is settled by gut feeling.

ArtBull starts with an audit: which codes are installed on the website, whether goals fire, whether visits are double-counted, and whether ad links are tagged correctly. Then we build an event map: what counts as a lead, where the customer calls, writes on WhatsApp or places an order. After that we install Google Analytics 4 and Yandex Metrica via Google Tag Manager and set up goals.

The next level is end-to-end analytics. Call tracking ties calls to their source, lead data goes to the CRM and is matched with spend from the ad accounts. The result: cost per lead and per sale for every channel - search, PPC advertising, paid social, social media.

Why do companies choose ArtBull for analytics setup? Since 2011 we have been running ads and website promotion and work every day with the data we set up. The team has 15+ specialists, an official contract with our LLP, and an office at 117/6 Abay Ave in Almaty.

What web analytics setup includes

  • audit of installed counters and goals;
  • Google Analytics 4 and Yandex Metrica via Tag Manager;
  • goals for forms, calls, messengers and purchases;
  • UTM tagging rules for all campaigns;
  • call tracking and CRM integration;
  • a dashboard with leads and cost per inquiry.

When you can't do without analytics

Launching ads in several channels, moving to a new website, connecting a CRM, a rising cost per lead. Correct conversions are also needed by Google Ads and Direct automated bidding strategies: they learn from real leads. For online stores we set up e-commerce tracking: reports show which products are bought and which channels orders come from. After the web analytics setup we hand over access and show where to look at key metrics.

The price of web analytics setup in Almaty depends on the number of websites, channels and integrations, so we calculate it after the audit. Message us on WhatsApp - we will check your current counters.

Let's discuss your project

Tell us what you want to launch, change or improve. We will understand the task, suggest a solution and help you go from idea to a finished digital project.

Бесплатная консультация по маркетингу от ArtBull

Request a
free consultation

Message us on WhatsApp

Or request a call

Our clients

Rated 5.0 on 2GIS and Google

Google
5
33 reviews on Google Maps
Отзыв клиента об ArtBull в Google Картах
Отзыв клиента об ArtBull в Google Картах
Отзыв клиента об ArtBull в Google Картах

Questions and answers

What does web analytics setup include?
An audit of the current counters, installing Google Analytics 4 and Yandex Metrica via Tag Manager, goals for forms, calls and messengers, and UTM tagging rules. At the end, we hand over instructions on where to see leads by source.
How is end-to-end analytics different from regular analytics?
Regular analytics shows visits and leads on the website. End-to-end analytics links an ad click, call or lead to a sale in the CRM and to ad spend, so you can see which channel actually pays off.
Why do you need call tracking?
Many customers call instead of filling out a form. Call tracking shows which ad or channel a call came from, and without it some leads remain without a source.
Can analytics be set up on a website that's already live?
Yes, that's usually the case. First we check what's already installed, fix errors and duplicates, and then add the missing goals and integrations.
How much does web analytics setup cost in Almaty?
From 50,000 KZT. The price depends on the number of websites, ad channels and CRM integrations, so we calculate it after an audit. Message us on WhatsApp to get a quote.
Get a consultation on WhatsApp Telegram

We will reply as soon as possible

Or contact us directly -

+7 702 449 70 79